ROLLING STONES 60TH ANNIVERSARY 'SIXTY' LOGO

Branding design & creative direction


Mark Norton is a founder member of award-winning
British branding and design agency Thinkfarm.


With over 30 years of branding experience, Mark has conceived and designed entertainment project branding for ten individual Rolling Stones projects. He has also designed and art directed branding and event material for two Nelson Mandela tribute shows at Wembley Stadium in 1988 and 1990, Roger Waters' 'The Wall in Berlin' in 1990, Pink Floyd's Division Bell tour of 1994, Oasis's notorious Knebworth Concerts in 1996 and Led Zeppelin’s 2007 reunion performance.


Mark has directed major film, installations and audio-visual experiences for Mercedes-Benz, Times Newspapers and Bertelsmann (New York Film Festival Award) as well as complete brand identity systems and advertising campaigns for Virgin Radio, Yo! Sushi (Design Week and DBA Design Effectiveness awards), Sony, Universal Studios, the British Olympic Association, The O2, Absolute Radio, Greatest Hits Radio, Scala Radio (Grand Prix winner of the Transform Awards, 2020) Ovo Energy, Kantar and NEX.


Mark's relationship with the Rolling Stones started in 1989, with the design of the logo and core look for the mould-breaking Steel Wheels tour and album, and now spans a period of 34 years and 10 individual projects:

Steel Wheels World tour and album, 1989
Urban Jungle European tour, 1990
Voodoo Lounge World tour and album, 1994-95
Licks World tour, 2002
Exhibitionism Global touring exhibition, 2016-18
No Filter UK & European tour, 2017-18
Voodoo Lounge Uncut Live album, 2018
No Filter North American tour, 2019-21
Steel Wheels Live album, 2020
SIXTY 60th Anniversary project and European Tour, 2022

For a closer look at the work that Mark and his colleagues do,
go to Thinkfarm's website.